To celebrate the most awaited movie of the year “Deadpool & Wolverine”, Jack teamed up with Deadpool & Disney & Maximum Effort(am I missing anyone else?) to launch Jack’s new products: Spicy Chicken Wings, Waffle Sticks, and yes you guessed it- Deadpool’s ultimate favorite: Chimichangas. 

 

Move aside Wolverine, a new hero in town, and he's got a big head. 

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Let the chaos begin.

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CD: Jeff Okeffe, Jordan Young

AD: Hanna Choi

CW: Christa Prater

Agency: TBWA\Chiat\Day